.Our previous name didn´t describe what we do. We added “Linen & Uniform” to our name to be recognized as the type of company we are.
Our previous name is difficult to communicate. We´ve seen it all – even “Rubbin Smith!” Century Linen is clear and easy.
Our previous name is commonly spelled wrong and many variations are used. This “unclear” brand can be confusing to customers.
We´re in new markets. We´re known locally, but not much afar. A strong, descriptive name is important.
SURVEYS PROVE IT! CENTURY IS STRONG! We surveyed groups of people that didn´t know any linen service. Century Linen & Uniforms was chosen almost unanimously as the company they would contact first.